2028 is Now. Don’t Get Left Behind!
The Olympic and Paralympic Games are coming to Los Angeles.
The bigger opportunity is what we build before they get here and what remains after they leave.
Potential economic activity across Greater Los Angeles
Jobs that could be supported
What does that actually mean?
And those opportunities could reach far beyond the stadiums and venues.
From construction and transportation to hospitality, entertainment, technology, creative services, restaurants, retailers and small businesses, the economic activity could reach across the region.
Approximately 79% of the jobs supported are in occupations that typically require a high school diploma or less.
Many jobs will still require training, skills, certifications, licenses or experience.But it does mean something important. For thousands of Angelenos, the opportunity could be within reach.The question is whether we’ll be ready to connect people to it.
Opportunity Isn’t the Same as Access
A job can exist and still be out of reach.
A contract can be available and still be difficult for a small
business to win.
An employer can have openings and still struggle to find people
with the right skills.
Workers need pathways to training and careers. Businesses need information, capacity and connections to compete. Employers need pipelines to talent.
We have to build the pathways that connect the two.
And that work has to begin now.
That’s Where RELAY28 Comes In
At Friday’s launch, Los Angeles Mayor Karen Bass and LAEDC President and CEO Stephen Cheung joined employers, workforce organizations, educators, labor, government and community partners to launch RELAY28.
Get Los Angeles ready.
RELAY28 is about connecting the pieces.
Employers identify the jobs and skills they’ll need. Workforce and education partners help prepare local talent. Community organizations help connect Angelenos to opportunities. Government, labor and regional partners help bring the system together.
Because no single organization can prepare a region as large and complex as Los Angeles for an opportunity this big.
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The Opportunity Extends to Local Businesses
75%
of addressable procurement spending targeted to businesses in Greater Los Angeles
25%
targeted to local and small businesses
Think about what that can mean.
That’s how billions of dollars in economic activity begin to matter
in people’s lives.
But businesses have to be ready to compete. Workers have to be ready for the jobs. Employers need access to talent.
The preparation has to happen now.
The Games Give Us a Deadline
Hiring takes time.
Building business capacity takes time.
Building partnerships takes time.
Building pathways takes time.
It’s the deadline.
What Should Remain?
economic opportunity.
Because the goal isn’t simply to prepare Los Angeles for the Games.
It’s to use the Games to prepare Los Angeles
for what comes next.
The impact of the Olympic and Paralympic Games could reach far beyond one month of events—supporting jobs, businesses and our regional economy for years to come.
The numbers tell the story. The opportunity is huge.
But opportunity only matters if it’s within reach of everyday people.
The work starts now—making sure workers and businesses across Los Angeles
are plugged into what’s coming.
NEXT STEPS
Ready to Get Involved?
Preparing Los Angeles for 2028 is going to take workers,
businesses, employers and organizations across the region.
Whether you want to understand the economic opportunity,
prepare your business to compete or stay connected to what
comes next, start here.
RELAY28
Learn About RELAY28
Read the official announcement and learn how regional
partners are coming together to connect Angelenos to
jobs and long-term career opportunities.
THE DATA
Read the Economic Impact Study
Explore LAEDC’s analysis of the potential economic
impact of the 2028 Olympic and Paralympic Games across
Greater Los Angeles.
BUSINESSES
Understand LA28 Procurement
Learn how LA28 plans to expand opportunities for
businesses across the region, including local and
small businesses.
SUPPLIERS
Register Your Business With LA28
Interested in providing goods or services for the Games?
Register your business as a potential LA28 supplier.
OPPORTUNITIES
Find Current Contracting Opportunities
LA28 competitive procurement opportunities are posted
through the Regional Alliance Marketplace for Procurement.
Check RAMP regularly for new announcements.
GET READY
Path to 2028
Access Los Angeles County resources designed to help
businesses strengthen their readiness for contracting,
procurement and other opportunities leading into 2028.
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